In recent years the Guerciotti brand has grown exponentially in Asia, but especially in Japan, one of the most important markets for the Company in Milan.

The proof is the distribution agreement, just in Japan, reached with one of the oldest companies in the market: Mizutani Bicycle. Mizutani has been on the market for many years, having offices in Tokyo and Osaka, and in 2021 will celebrate 100 years of business. For Guerciotti represents an important marriage in order to grow in Japan and penetrate the market in the best way. Mizutani is also one of the Shimano official distributors in Japan and this places him as one of the leading companies in the domestic market.

In July the new 2017 collection was presented in private show in Tokyo (with Alessandro Guerciotti, photo), Osaka and Nagoya. Many dealers already present and orders obtained from new distributor.

The same Mizutani continue to submit Guerciotti jewels in private next show in October (along with the other brands distributed) and officially present to the public the Guerciotti brand at Tokyo Cycle Mode Show in November.



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